In Spinning The Bottle, a book on wine PR by Harvey Posert and Paul Franson (which can be purchased by following the link on Tom Warks blog), there is an interesting case study on a “sniffer exhibit” that St. Supery in Napa installed in the entrance to their tasting room. The exhibit, dubbed Smellavision, allowed [...]
July 6, 2006
The headlines scream disarray. “Public perception of French wine quality is dealt another crushing blow in the Re-Judgment of Paris!” “Consumers furious over greedy price gouging on the part of the top Bordeaux!” “French Winemakers rioting!” “The OIV appoints a (gasp) New World-er as President!” Yet even as all seems lost for the French, a [...]
July 6, 2006
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A Japanese design firm has won some serious accolades for turning the ubiquitous UPC bar code into a design element. For larger producers who sell through Costco, Sam’s Club, BevMo etc. I think the idea makes a lot of sense. There is nothing more corporate than the UPC and any small effort to personalize and [...]
July 5, 2006
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Broke a few glasses over the holiday weekend? Not sure what to do with that sad looking Riedel glass with the stem broken off? Recycle and repurpose it on your nightstand where you can slash yourself with it and bleed yourself awake! From product designer Bahbak Hashemi-Nezhad (Via Lifehacker, via Boing Boing, via OhGizmo, via [...]
July 4, 2006
The tasting was a great success and nearly all of the wines were wonderful (two were corked unfortunately, one more than we “deserved” given industry rates). As should be expected with a field selected mainly from the Russian River Valley, the appellation dominated the tasting. There were some surprising results from the tasting however, with [...]
July 8, 2006
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