Pinotblogger: the Capozzi Winery blog

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Wired Article: Wonder Wine Gadgets for Geeks

A quick link to a pretty fantastic article by Wired contributor Lore Sjöberg who engages in some creative wine gadget imagineering. Some of his proposed creations sound pretty freakin’ cool.
Automatic Wine Twirler
The first thing you do with a glass of wine is swirl it. I’m led to understand that there are sound gastronomic reasons for [...]

Tax Dollars Being Spent on Junkets for Writers

A question to you, dear readers:
How do you feel about your tax dollars going toward financing California wine country junkets for foreign wine writers?
According to an article today in the Sac Bee, the Wine Institute is organizing trips and funneling public cash to do just that. From the article:
These traveling crews included a reporter, a [...]

Philosophy of Pinot (super link-o-rama)

Wine geeks rejoice!
There’s been an explosion of articles, bulletin board debates and blog posts lately about winemaking philosophy, and pinot winemaking philosophy in particular.
I find it fascinating to read about how other folks go about producing their wines, but I find it even more interesting to hear them talk about why they make their [...]

More on (Moron?!) Packaging and Design

My last post on package design has prompted some great comments, which is wonderful. I was trying to be provocative after all.
One common thread I noticed when I talk to folks in person about packaging and that I saw reflected in some of the comments on here is the notion that packaging is ultimately [...]

Wine Packaging: Room for (Major) Improvement

I’m going to interrupt my pinot recipe series here. My apologies in advance for slipping back into wine marketing, but it’s what I’ve been dealing with all week and I thought I’d share.
Wine Packaging is Sad
I’ll get this out of the way right up front - direct to consumer wine packaging is pretty sad. Un-thoughtful. [...]