Great new post over at Steve Heimoff’s blog. In it Steve addresses what appears to be a lack of consumer interest in California Syrah. Money quote is below:
There are signs the industry is concerned about a Syrah slump and is gearing up to do something about it. In May, Gallo sponsored a Syrah Symposium [...]
I made a pretty impassioned plea a couple posts back arguing that educating consumers is the key to driving demand for wine. Sounds pie in the sky wonderful, I know. Let’s educate the world! Change, for the future!
Of course the devil is in the details. First off people have to be open to being educated. [...]
You know, I’ve been sitting here the past few weeks watching the housing market continue to go in the crapper, throwing doubt on our plans to break ground on the Winery next spring.
I’ve thought a lot about our options, creative financing and the general direction of the economy. It’s all pretty dull and really [...]
Oh, hi! Did my headline get your attention? Everyone loves a good rant, right?
Here’s a better question though: is your view of my credibility as a writer improved, or has it suffered due to my use of the sensational headline above?
Now what if I told you that while I believe the above to be [...]
Dr Steve Brule Wine Tasting on FunnyOrDie.com
Good times.
Hat tip to Rob at Grassy Legs for the link.