Smellavision, at Home
In Spinning The Bottle, a book on wine PR by Harvey Posert and Paul Franson (which can be purchased by following the link on Tom Warks blog), there is an interesting case study on a “sniffer exhibit” that St. Supery in Napa installed in the entrance to their tasting room. The exhibit, dubbed Smellavision, allowed [...]
July 8, 2006
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